For enterprises

1. Low cost contact with intended customers

Participating in the exhibition is the most effective way for the company to reach qualified customers. The survey shows that the average cost of contacting customers through exhibitions is only 40% of the cost of contacting customers by other means.

2. Meet potential customers

The research shows that based on the average number of visits on an exhibitor's booth, only 12% of people received the phone call from the company's salesperson within 12 months before the exhibition; 88% are new potential customers, and the exhibition also brings high-level new customers to exhibitors.

3. Save time and get twice the result with half the effort

In a few days of exhibition, exhibitors have contacted more potential customers than they can contact in six months or even one year; More importantly, face-to-face communication with potential customers is an important means to quickly build mutual trust.

4. Market competition analysis

The exhibition site provides an opportunity to study the competitive situation, and the role of this opportunity is immeasurable. Here, the use of information on products, prices and marketing strategies provided by competitors can help enterprises formulate long-term plans.

5. Expand enterprise influence

Most exhibitions usually attract the attention of many multimedia. Using the media for publicity is a rare opportunity for exhibitors.

For individuals

1. Understand peer information

Grasp the development trend and development law of peers, and determine the accurate development strategy of the company.

2. Investigate local market demand and potential.

After the exhibition brings peers together, we can clearly feel the development space and market space of the company and understand the potential of our products.

3. Establish and protect the company's image.

Especially in regions or countries where customers and dealers gather relatively, the exhibition can effectively improve the company's image and improve the popularity of goods and the competitiveness of shopping malls.

4. Complete the intention to visit the customer.

A company may have many customers in a region or country, and must be relatively lax. Visiting alone is not only expensive, but also low power. After the exhibition, all dealers or customers can gather and negotiate one by one, which improves the power of visit and negotiation.